"Snob": In the new video, Alexander Gudkov ridiculed the vices of modern man ...
In August 2020, a video for the joint track of Alexander Gudkov and DJ Groove - "Snob" was published on the StarPro YouTube channel. The name speaks for itself: the song and the video itself make fun of the vices of modern man ... "Everything is not right ... And I'm not the same!" Gudkov sings.
About the video
The video was directed by Oleg Asadulin and produced by Evgeny Rudin, aka DJ Groove.
In the video, we can see the actor Sergei Burunov, as well as the famous blogger Andrey Borisov.
The plot is tritely simple: the main character, played by Alexander Gudkov, streams from the fashionable places of the capital, a restaurant, a club ... But he doesn’t like anything: no cuisine, no design, no music ... A “snob” who is not happy with everything - that’s right can describe our hero.
“SNOB is a subtle way to ridicule the vice of modern man that is relevant today. In each of us, this very Snob sometimes wakes up, to whom # is everything "" - the description of the video says.
Well, now we offer to listen to the creators of the idea!
DJ Groove: “The idea of the track “Snob” appeared quite spontaneously… We all, without noticing it ourselves, sometimes behave like real snobs: pretentiousness, selfishness and cynicism – sometimes these qualities wake up in each of us… In the modern world, everything quickly gets bored, boring ... And sometimes we behave like spoiled fashionistas who "everything is not right." And that's okay. The song was recorded as self-irony on the topic of the day ... "
Alexander Gudkov: “My hero is an Old Believer person who visits various prestigious places, but ... everything is not right for him! A real Muscovite in the bad sense of the word!”
A lot of people loved the ending! Our "Snob" in the end infuriates the DJ (Sergey Burunov), and receives a fitting rebuff!
Andrey Borisov: “As for me, everything turned out very cool! There were real professionals in the team, and I tried to match them. There were an incredible number of takes, and in each one I gave all the best to 100%! I was so nervous that after filming I even signed up for manual therapy ... "
Sharing his impressions of the shooting, Gudkov said that "the video is about everything, but at the same time about nothing ...":
“We tried to focus all our attention on life, everyday life of the modern generation. Our age is the age of activity, not silence. The era of manifesto and activism!”
